Benefits of Affiliation

National Identity As part of the PRO Hardware Program, Retailers have the purchasing power of a national organization needed to position themselves as value-price leaders of name brand merchandise. Retailers also have access to resources and cost-effective, quality marketing and merchandising programs that might otherwise be unaffordable. The PRO Hardware Program is flexible. Retailers can take advantage of as many or as few of the services needed to grow their businesses.

Store Modernization The PRO Hardware Store Modernization Program is more than a signage program. Experienced retail professionals evaluate the current store and offer recommendations on how to maximize retail effectiveness. Once suggestions have been made, it's the Retailer who determines which enhancements to implement. A complete interior update results in a well-lit store with clear sight lines, organized floor layouts and a more effective traffic flow. View a full-color example of a:     PRO Focal Point Sellsheet     PRO Exterior Signage Sellsheet     PRO Interior Signage Sellsheet     The above are Adobe Acrobat files.

Inventory Management Inventory management – having the right product at the right time – is the key to a profitable store. PRO Hardware Distributors uncover potential earnings by surveying a Retailer's inventory. This analysis can be conducted independently or in conjunction with a detailed review of the local marketplace and competition through the ProfitMaker Program. Using a computerized system to track wholesaler item inventory movement, PRO Hardware Distributors and Retailers work together to ensure every merchandise department has basic stock selections available and levels of inventory tailored to the trading area for each store.

Value Added Services As an integral part of a powerful Marketing/Merchandising Group, PRO Hardware Members gain access to a variety of special services designed to enhance day-to-day business operations: Business Plan Development Cost-effective Business, Casualty and Health Insurance Interior and Exterior Signage Major Credit Card Programs Computer Systems POS Materials Career Apparel Office Supplies Store Fixtures Store Supplies

Complete Promotional Programs Through the comprehensive Promotional Program, PRO Hardware Members can utilize quality, customized promotional packages and advertising vehicles. The central element of each promotion is the low-cost advertising circular. Professionally designed, consumer-appealing circulars capture attention through colorful product graphics and exceptional merchandise values such as the Bargain of the Month. Along with the circular, promotional packages include a point-of-sale trim kit complete with theme banners, endcap signage, shelf talkers, radio scripts and other point-of-sale tools. PRO Hardware also supports an ongoing brand name awareness campaign with trade magazine advertisements and targeted television exposure.

Group Purchasing Power Every PRO Hardware Program participant has the strength of more than $3 billion in purchasing power derived from the 50-plus Member Distributor network of PRO Group, Inc., parent company of PRO Hardware.